Let's get Specific!

• Representation and Advocacy

  Representation and Advocacy

  • Producer Representation: Fairtrade NAPP ensures that producers from the Asia-Pacific region have a strong and active voice in decision-making processes at both Fairtrade International and broader trade-related forums. This includes advocating for their interests at national and international levels, as well as representing their needs in strategic meetings of the Global Fairtrade forum, ensuring their perspectives are integral to shaping fair trade policies and practices.
  • Advocacy for Producers: Fairtrade NAPP plays a pivotal role in advancing Fairtrade policies at national and regional levels by actively engaging with governments, businesses, and diverse stakeholders. Through its advocacy efforts, NAPP drives policy reforms that promote ethical trade practices and protect the rights of farmers and workers, fostering a more equitable trading environment. In addition, NAPP partners with producers to conduct regional and local campaigns that highlight the positive impact of Fairtrade, raising awareness and encouraging responsible consumer behaviour.
• Capacity Building through diverse services

  Capacity Building through diverse services

  • Certification, Advisory, and Monitoring Services: With its regional expertise and 360-degree certification and advisory services, Fairtrade NAPP provide a comprehensive, end-to-end solution for producer organizations seeking to obtain and maintain Fairtrade certification. From guiding them through the certification process to offering ongoing support in regulatory compliance and operational optimization, Fairtrade NAPP ensures that producers meet all necessary Fairtrade standards while continuously improving their practices. This holistic approach not only facilitates the certification journey but also supports sustainable growth and resilience, enabling producers to adapt to evolving market demands, social compliance requirements and new trade regulations such as HREDD and EUDR. Regular monitoring and evaluation are conducted to track progress, address challenges, and ensure continuous improvement in meeting these standards.
  • Capacity Building and Training: Fairtrade NAPP conducts comprehensive capacity-building and training programs that cover sustainable farming practices, business management and risk mitigation ensuring producers comply with international regulations. These programs place a strong emphasis on gender and youth empowerment by equipping women and young farmers with leadership skills and business knowledge, encouraging their active participation in agricultural leadership. Climate change adaptation is also a key focus, with training on climate-smart agricultural practices that build resilience against environmental challenges. 
• Building Fairtrade Market and Creating Awareness

  Building Fairtrade Market and Creating Awareness

  Fairtrade NAPP plays a key role in expanding Fairtrade market across the Asia-Pacific region by collaborating with National Fairtrade Organizations (NFOs), Fairtrade Marketing Organisations, commercial partners, and other stakeholders. Through these collaboration, FT NAPP works to raise awareness of Fairtrade products and the positive impact of ethical trade. By connecting producers with buyers and facilitating market access, NAPP helps grow the demand for Fairtrade-certified products both locally and internationally. This collaborative approach ensures that Fairtrade products are marketed under fair terms, providing small-scale producers with sustainable trading opportunities and fostering the growth of ethical markets in the region.

• Strategic Partnership and Innovation

  Strategic Partnership and Innovation

  To secure a sustainable future, Fairtrade NAPP focuses on forming strategic partnerships that drive innovation and growth. By collaborating with governments, NGOs, businesses, and other stakeholders, NAPP enhances its capacity to address challenges faced by producers and is able to leverage resources and expertise to enhance its programs and support the livelihoods of farmers and workers.

  These partnerships help bring innovative solutions to the table, create opportunities for growth, introduce new services tailored to the needs of producers, and ensure that Fairtrade’s principles are integrated across industries and supply chains.

• Targeted Regional Strategies

  Targeted Regional Strategies

  Fairtrade NAPP develops targeted regional strategies in alignment with Fairtrade’s global objectives, ensuring that the specific challenges, needs, and diversity of producers in the Asia-Pacific region are effectively addressed. These strategies are carefully tailored to account for the varied cultural contexts, product types, and regional backgrounds of producers, ensuring that local conditions such as market access, climate resilience, and labour practices are considered. By focusing on the unique requirements of each region and product category, Fairtrade NAPP delivers support that is both context-specific and impactful, enabling small-scale producers to enhance their livelihoods while upholding the core principles of sustainability, social justice, and ethical trade.