What we do
Fairtrade changes the way trade works through better prices, decent working conditions and a fairer deal for farmers and workers.
What is Fairtrade?
For more than three decades, Fairtrade has been making an impact on the way trade works. As a leader in the global movement to make trade fair, Fairtrade supports and challenges businesses and governments and connects farmers and workers with the people who buy their products.
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How Fairtrade works
Fairtrade is known for its distinctive blue and green FAIRTRADE Mark but we’re more than just a label. Fairtrade supports farmers and workers through a unique pricing model, sets rigorous standards across the supply chain, and fosters strong producer communities through local and regional networks.
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Key benefits
From local experts and support, to strong standards which are continuously updated to match new realities, there are a lot of benefits to Fairtrade. In fact, we are the only certification system to set minimum prices for all major commodities - an essential safety net for producers.
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Our Theory of Change
From price stability to diversity and inclusiveness and climate resilience practices, Fairtrade’s theory of change maps out what we do and why. It provides the basis to measure the results of our work and progress towards our goals.
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