What is Fairtrade?

Fairtrade is the most recognised and trusted sustainability label working to make trade fairer for the people who grow our food.

Person standing in a greenhouse growing flowers
Person standing in a greenhouse growing flowers

Fairtrade is the most recognised ethical label in the world

Fairtrade is the most recognised and trusted sustainability label working to make trade fairer for the people who grow our food.

Through the global fair trade movement businesses, NGOs, and shoppers alike are rebalancing trade – one product at a time.

What is Fairtrade?

For more than three decades, Fairtrade has been making an impact on the way trade works. We believe that every farmer and worker should have access to a better way of doing business, and a better way of living. Because when you treat farmers and workers fairly, everyone benefits. 

As a leader in the global movement to make trade fair, Fairtrade supports and challenges businesses and governments and connects farmers and workers with the people who buy their products.

  • +2M
    farmers and workers in over 70 countries
  • +2,500
    businesses in 145 countries
  • +37,000
    products sold with the Fairtrade Mark
About Fairtrade

In Numbers

Here are a few facts about Fairtrade you may not know about. From businesses, to products and of course farmers and workers.

A product with the FAIRTRADE Mark (link: label page) means farmers, workers and businesses have met internationally agreed standards which have been independently audited and certified.

Why choose Fairtrade?

When you choose Fairtrade you are supporting: - Fair prices and decent working conditions - Environmentally-friendly farming practices - A strong voice for farmers and workers - Gender equality and a better future for young people

Read more

Who we are

We are a global network of more than 25 organisations and three producer networks, all working to make trade fair.